To avoid having the web presence of the company go visually stagnant, one of my common tasks as a Junior Graphic Designer was to create new images for ShannonLoren’s eStore and social media profiles. It was important to always emphasize to the viewer that a wide variety of promotional products were available that could be customized with their company branding. Photos were preferred as it gave the viewer a realistic idea of what to expect. I was able to do a more abstract design for the Creative Services banner on the store homepage. Using the same design for Facebook and LinkedIn also made me have to decide the best way to show the image on two different social media platforms, each with their own sizing requirement and viewing limitations.
